Brian Brackeen, founder of Codepoet

Founder & Principal Technical Advisor

Brian Brackeen

A working software developer, business owner, and technical advisor who personally leads Codepoet’s project rescue and Fractional CTO work.

Brian has spent roughly 30 years programming and more than 25 years running software businesses. He has written applications from scratch, inherited systems he did not build, led teams and vendors, and sat on the owner’s side of the budget.

Close enough to the work to make a useful call.

When a project is in trouble, I do not rely on a polished status report or hand the hard questions to an account manager. I review the evidence myself, talk to the people doing the work, and explain the situation in business terms.

That may mean finding serious problems in the code or architecture. It may also mean finding a capable development team trapped inside weak priorities, unclear roles, excessive meetings, or nobody with the authority to make a decision.

The job is to separate those problems, decide what deserves attention first, and give the owner a plan that does not depend on Codepoet winning the next contract.

  1. 1996
    Working developer

    Started building software and stayed close to implementation as the work expanded.

  2. 2000
    Business owner

    Began running a software business with employees and contractors, budgets, clients, and delivery responsibility.

  3. 2010
    Codepoet

    Built the company around custom software, inherited systems, and long-term client relationships.

  4. Today
    Technical operator

    Personally leads rescue and Fractional CTO work while operating software businesses of his own.

Technical depth with an operator’s view of the business.

Current stack

PHP, Laravel & React

Brian’s current hands-on work is primarily PHP, Laravel, React, Tailwind, and Linux-based infrastructure.

Earlier work

C# & .NET

Decades of earlier work in C#, .NET, SQL Server, custom business applications, and long-lived production systems.

Mobile

iOS & React Native

Brian personally built production mobile applications for organizations including Rug Doctor and Compass Insurance.

Leadership

Teams & Vendors

Priorities, estimates, technical decisions, delivery process, hiring, accountability, and communication with owners.

Automation

AI in Real Operations

Hands-on use of AI agents and guarded automation inside marketing, sales, operations, and software-development workflows.

Business

Owner Experience

More than 25 years finding clients, carrying payroll and contractor costs, making tradeoffs, and keeping work moving.

Representative work

The role changed with the problem.

Rug Doctor

Built the Core Application.

Brian personally built the original production version of Rug Doctor’s native iOS ASRx field application, then brought in additional developers as the work expanded.

COMPASS INSURANCE

Led and Wrote the Mobile App.

Brian wrote Compass Insurance’s React Native mobile application and later provided technical and product leadership as the relationship expanded into AgentNav.

Parks Coffee

Stayed Through Years of Change.

Brian built the early ecommerce system and iOS application himself, later led Codepoet’s developers, and maintained the relationship through rebranding and acquisition.

Advice grounded in current operating work.

Alongside Codepoet, Brian currently operates Mailrun.ai and RapidQuoteAI.com. At Mailrun, he took over a broad set of responsibilities when a co-founder departed, wrote the public API, affiliate API, and customer portal, and used AI automation to reduce manual operational and marketing work.

That experience keeps the advice grounded. The questions are not only “Is this technically elegant?” They are also “Can the team operate it?”, “Will it help sell or deliver the product?”, and “Is this where the next dollar should go?”

Chaz Sherrill, COO of Codepoet

Chaz Sherrill, COO

Chaz supports project control, priorities, accountability, and operational execution. He can run the delivery cadence while Brian handles code, architecture, security, and senior technical judgment.

When implementation calls for more capacity, Codepoet can bring in developers and QA staff appropriate to the work. Brian remains accountable for the senior technical direction instead of disappearing after the sale.

Talk directly with the person who will examine the project.

The first call is a straightforward conversation about what is happening, what is at risk, and whether Codepoet is a sensible fit.

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